In one of a series of progressive developments for the renowned WeatherTech Laguna Seca Raceway, it has been announced that Hyundai is now the exclusive automotive partner of this venerable racetrack. In so doing, the Monterey County Board of Supervisors, as official oversight body of WeatherTech Laguna Seca Raceway, has also affirmed its welcome of Hyundai’s ‘N’ Performance brand as a sponsor of the 2023 IMSA race weekend at the famous Monterey track, scheduled for May 12-14 2023, immediately following the SVRA Trans Am Speedfest, just one week before.
With future announcements of sponsorships for additional 2023-2024 Weathertech Laguna Seca Raceway events anticipated — clearly the support from Hyundai as automotive partner signals continued improvements at Monterey’s world class racing venue, in addition to a compelling roster of motorsports events in 2023 and beyond.
Hyundai Motor America CMO Angela Zepeda enthused; “this partnership demonstrates Hyundai’s commitment to dynamic performance vehicles, and this iconic racetrack is the perfect pairing with the “Corner Rascal’ DNA of Hyundai’s current and ‘N’ performance models. We’re excited to bring lots of track action to our enthusiastic race fans in California.”
“Hyundai has been a valued partner with WeatherTech Raceway Laguna Seca for past IMSA race weekends, and we greatly look forward to significantly expanding this relationship,” pronounced John Narigi, president and general manager of WeatherTech Raceway Laguna Seca. “The Hyundai team brings experience and passion to everything they do and is an ideal fit for the exciting new chapters in our racing facility.”
Hyundai Motor America
Hyundai Motor America focuses on ‘Progress for Humanity’ and smart mobility solutions. Hyundai offers U.S. consumers a technology-rich lineup of cars, SUVs, and electrified vehicles. The company’s 830 dealers sold more than 724,000 vehicles in the U.S. in 2022, and nearly half were assembled at Hyundai Motor Manufacturing in Alabama.
